WELCOME TO SPLIT WORKS, ONE OF ASIA’S MOST IMPORTANT MUSIC COMPANIES
What are you looking for?
PROMOTION & FESTIVALS
BRAND
PARTNERSHIPS
CHINA ARTIST
& LABEL SERVICES
BOOKING AGENCY | ASIA
WE HAVE OVER 500,000 DIRECT FAN RELATIONSHIPS IN CHINA
280,000
NETEASE
60,000
30,000
CHINA TOUR PROMOTION AND FESTIVALS
We are China’s original promoter of international music. We’ve been touring artists since before there were venues (2006).
We are also one of China’s OG festivals owners: since we produced Shanghai’s first outdoor festival in 2007, we’ve thrown another 16 of them in various cities around the country.
BRAND PARTNERSHIPS
Connecting Artists, Brands and Fans in Asia since 2006.
- ARTIST COLLABORATIONS & ENDORSEMENTS
- STRATEGIC PLANNING
- BIG EVENT MANAGEMENT
- SPONSORSHIP AND ACTIVATION
- BRAND & IP DEVELOPMENT
- WORLDWIDE ARTIST DEVELOPMENT
Strategic Planning
IDEATION
CAMPAIGN PLANNING
EXECUTION
AMPLIFICATION
TOUR | BMW REACHNOW MUSIC THAT
MATTERS | GUINNESS MORE MUSIC |
BACARDI SINO SESSIONS | INDIGO LISTEN
& SEE
Strategic Planning
IDEATION
CAMPAIGN PLANNING
EXECUTION
AMPLIFICATION
TOUR | BMW REACHNOW MUSIC THAT
MATTERS | GUINNESS MORE MUSIC |
BACARDI SINO SESSIONS | INDIGO LISTEN
& SEE
BIG EVENT MANAGEMENT
CONCEPT
PLANNING
ARTIST SELECTION & ADVANCE
LICENSING AND PERMITS
EXECUTION
EVALUATION
SPONSORSHIP AND ACTIVATION
IP EVALUATION IP
RIGHTS HOLDER NEGOTIATION
ACTIVATION DESIGN AND EXECUTION
AMPLIFICATION
EVALUATION
BRAND & IP DEVELOPMENT
MARKET OPPORTUNITY
INSIGHTS & RESEARCH
CONCEPT AND IDEATION
LOCALIZATION
PR AND DIGITAL STRATEGY AND IMPLEMENTATION
WORLDWIDE ARTIST DEVELOPMENT
GLOBAL PR & MEDIA
SHOWCASING
ARTIST MANAGEMENT
AGENCY
We work with the most iconic brands in the world
ARTIST AND LABEL SERVICES
Since 2018, Split Works has been helping managers and labels around the world to establish and grow their footprints in China.
China is now the 7th biggest market in the world for recorded music (IFPI 2021), an extraordinary achievement for a country that was 100% piracy just 5 years before.
China has its own internet – DSP’s, video streaming platforms, social channels are all own-brand domestic versions of Spotify, Youtube and Instagram, none of which exist in the Middle Kingdom.
We look after some of the most exciting artists and labels in the world and have been increasingly successful introducing them to a brand new audience.
ARTISTS
Wolf Alice
Bicep
Royksopp
Fleurie
No Rome
Bon Iver
Beabadoobee
Bring Me the Horizon
Cigarettes After Sex
Lime Cordiale
Isyana Sarasvati
Quinn Oulton
the 1975
Tycho Jones
LABELS
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About
Founded by Archie Hamilton in China in 2006, Split Works is an integrated music services business serving the Greater China and Asia region.
Comprising 4 strategic disciplines, Split Works partners with artists, brands, and properties holistically through label, agency, management and media functions.
SPLIT WORKS
Independent promoter, festival owner, artist & label services
SPLIT WORKS
STRATEGIES
Brand consultancy with a music and entertainment focus
SCORCHED
Asian talent booking and management
Wooozy
Online music community, offline events, festival stage curation